Running agents as a service
A working method for agencies. What to set up per client, what to charge for, and how to keep a dozen agents good without it eating your week.
An agent is not a website you deliver and leave. It gets good through monthly attention, and that attention is what a client pays you for. This page is the method we would use ourselves.
Per client: the setup
- One agent per client. Own sources, own instructions, own look. Agents share nothing but your credits.
- Brand it as theirs. Their name, colour and logo under Appearance. The badge removal add-on covers every agent in your workspace at once.
- Lock it to their site with Allowed domains. Otherwise your credits are open to anyone who copies the snippet.
- Record the client under Clients, with the language of their report.
- Serve it from your own name with your own domain. You do this once, not per client.
What the plans give you
| Studio | Agency | |
|---|---|---|
| Agents included | 1 | 5 |
| Credits a month, shared | 4,000 | 12,000 |
| Storage per agent | 20 MB | 50 MB |
| Own domain | yes | yes |
| Clients and monthly reports | no | yes |
More agents than your plan includes are an add-on of €19 per agent a month, under Settings.
Credits are one pool
All your agents draw on the same monthly credits. One client's busy month can therefore use up what another client needed. Three habits prevent trouble:
- Look at the Clients screen once a week. It shows the credits each client's agent used this month.
- Price with room. Work out a client's normal month and sell them a bundle above it.
- Switch on auto-recharge, so that no client's agent ever goes silent because another one had a good month. Plans and credits.
The monthly round
For each client, about fifteen minutes:
- Open their agent's Overview and look at Worth adding to your sources.
- Fix the top three. Usually that means a Q&A pair. How.
- Look at Repeated questions. Something asked twenty times is advice for their website, and advice is what makes you more than a supplier.
- If you hold reports for a note, write two sentences about what you saw and what you did. The monthly report.
An assistant can do steps 1 and 2 with you. Over MCP, Claude can read an agent's weak answers, draft the missing pairs and add them after your approval.
Tip. Test as much as you like. Questions you ask in the Playground, and test questions an assistant asks over MCP, are kept out of the Overview and out of the client's report.
Giving a client access to their own agent
A client cannot sign in to your workspace. There are two things you can give them:
- The Client link: a read-only dashboard of their agent. No account needed. Clients.
- An API key tied to their agent, if their developers want to build on it. Such a key reaches that one agent and nothing else in your workspace, and it cannot see your plan or your fees. API overview.
If you downgrade
When a plan allows fewer agents than you have, no agent is deleted. The oldest agents, up to the new limit, keep working, and the newer ones are paused: they stop answering until you upgrade, add extra agents, or delete others. Check which clients that affects before you change plans.